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Does Your Business Need a Website?

Friday, November 9th, 2018

It’s 2018, does your business have a website?  Do you feel your business needs a website?

In a recent study only 66% of small businesses had a website.  WAIT, WHAT? Yes, only 66%. Yet that same study shows that 58% of those that do not have a website will be building a website within the year, or already are working on one.

While not having the skills, or finances, is one of the main reasons that many small business owners do not have a website, this survey also showed that a large amount felt a website is not required due to what they do through social media.  Although social media is great, it is a “free” service.  You can’t guarantee that what you post today will still be there tomorrow.  It is AMAZING to use in conjunction with a website, but you still need a website as a “home base”.  That “home base” allows clients to find you 24/7/365 and you control what you show your clients. It gives you detailed information about who your customers are, and allows them to learn about your company in a way that social media never can.

In the world we live in today it’s a pretty simple formula.  If you offer a service / product, you are in need of a website.  Many potential customers / clients do research before they make a purchase or inquire about your services.  If you have nothing to present to them online, your business is on an island by itself. No one will know who you are, what your business is about or what you have to offer.  This reason alone makes a website an essential need for today’s business owner.

This is a topic that we could really go on about, but let us simply highlight some other good reasons.

  • Mobile phones and their presence
  • Obsolete phonebooks
  • Search Engine Visibility
  • More affordable than traditional advertising
  • Streamline everything back to your website
  • Your #1 employee
  • Easy to track how customers found you
  • Keep your customers / clients up to date easily
  • You control what’s on your website
  • Professionalism
  • and so much more.

So do yourself a favor, go to www.Google.com and type in one or two of the services you offer and the area you want to get customers from.  We ask again, do you feel your business needs a website?

 

Contact us today at 570-629-6980

 

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