{"id":94,"date":"2017-07-17T19:45:38","date_gmt":"2017-07-17T19:45:38","guid":{"rendered":"http:\/\/www.webleaps.com\/blog\/?p=94"},"modified":"2017-07-17T19:49:56","modified_gmt":"2017-07-17T19:49:56","slug":"seo-without-making-changes-to-your-site","status":"publish","type":"post","link":"https:\/\/www.webleaps.com\/blog\/search-engine-optimization\/seo-without-making-changes-to-your-site\/","title":{"rendered":"SEO Without Making Changes To Your Site?"},"content":{"rendered":"<p>Think you can have &#8220;Search Engine Optimization&#8221; done without making changes to your website?\u00a0 Think again.\u00a0 It baffles us every time we hear that someone paid for &#8220;SEO&#8221; yet the company they hired never actually made ANY changes to their website.\u00a0 Can your traffic increase without making changes to your website? Yes.\u00a0 Through paid advertising and other MARKETING services.\u00a0 But for SEO?\u00a0 That&#8217;s where you need to get your hands dirty and work on the &#8220;mechanics&#8221; of your website to get long lasting TRUE results.\u00a0 It can be a very costly mistake to pay for short term results that vanish once your budget does when you&#8217;re thinking you&#8217;re paying for better search results(organic search engine optimization) &amp; longevity.<\/p>\n<p>Too often in our field we see businesses &#8220;sold&#8221; by &#8220;car salesman&#8221; that are all too happy to sell you a new coat of paint for your car(website).\u00a0 Does your car(website) look different? Yes.\u00a0 Does it make your car(website) RUN any better? No.<\/p>\n<p>Listed below are some of the very basics of SEO from Google themselves.<\/p>\n<p>page titles &#8211;<strong> requires site content changes<\/strong><br \/>\nmeta tag &#8211;<strong> requires site content changes<\/strong><br \/>\nURLs &#8211;<strong> requires site content changes<\/strong><br \/>\nnavigation &#8211; <strong>requires site content changes<\/strong><br \/>\ncontent and services &#8211;<strong> requires site content changes<\/strong><br \/>\nanchor text &#8211;<strong> requires site content changes<\/strong><br \/>\nimages &#8211; <strong>requires site content changes<\/strong><br \/>\nheadings &#8211; <strong>requires site content changes<\/strong><br \/>\nrobots.txt &#8211;<strong> requires site content changes<\/strong><br \/>\nnofollow &#8211;<strong> requires site content changes<\/strong><\/p>\n<p>Take a look and rethink what you&#8217;re currently being offered, or what you&#8217;re being &#8220;sold&#8221; or &#8220;told&#8221;.\u00a0 If there&#8217;s one thing that everyone should know about SEO is that there are no shortcuts.\u00a0 And if you choose to take shortcuts and use &#8220;cheater&#8221; techniques, Google will eventually find out and you&#8217;ll be worse off then if you didn&#8217;t do anything at all.\u00a0 Too often &#8220;SEO&#8221; is outsourced to other companies, or overseas.\u00a0 It&#8217;s not until you&#8217;ve spent hundreds or thousands of dollars that you realize that a mistake has been made.\u00a0 Make sure you&#8217;re hiring a reputable, knowledgeable company like WebLeaps, and if you have any questions as to whether what you&#8217;re being offered is the real deal give us a call, we&#8217;d be happy to help and walk you through your options.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Think you can have &#8220;Search Engine Optimization&#8221; done without making changes to your website?\u00a0 Think again.\u00a0 It baffles us every time we hear that someone paid for &#8220;SEO&#8221; yet the company they hired never actually made ANY changes to their website.\u00a0 Can your traffic increase without making changes to your website? Yes.\u00a0 Through paid advertising [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":97,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-94","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-search-engine-optimization"],"_links":{"self":[{"href":"https:\/\/www.webleaps.com\/blog\/wp-json\/wp\/v2\/posts\/94","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webleaps.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webleaps.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webleaps.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webleaps.com\/blog\/wp-json\/wp\/v2\/comments?post=94"}],"version-history":[{"count":1,"href":"https:\/\/www.webleaps.com\/blog\/wp-json\/wp\/v2\/posts\/94\/revisions"}],"predecessor-version":[{"id":95,"href":"https:\/\/www.webleaps.com\/blog\/wp-json\/wp\/v2\/posts\/94\/revisions\/95"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webleaps.com\/blog\/wp-json\/wp\/v2\/media\/97"}],"wp:attachment":[{"href":"https:\/\/www.webleaps.com\/blog\/wp-json\/wp\/v2\/media?parent=94"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webleaps.com\/blog\/wp-json\/wp\/v2\/categories?post=94"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webleaps.com\/blog\/wp-json\/wp\/v2\/tags?post=94"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}